In honour of the release of Google Chrome I thought I’d put together a quick tour and critique of the various icons for the top five web browsers currently out there—I’ll explain exactly why a little later. It is very important to create a visual brand for your product, we all know this and we see it every day in advertisements. We have become accustomed to the Firefox and Globe, the Internet Explorer Electron, the Opera Big O, the Safari Compass, and now the Chrome Thing-a-ma-jig. (Anyone got a better name for it?)


Figure 1. Chrome Thing-a-ma-jig

Read the rest of this entry »